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What is Branding? Where Does It Come From? [ VIDEO ]

In today’s vlog I want to give you some MASSIVE knowledge about Branding! I see people continue to make the same mistakes again and again with their own branding. Let me help you create a brand that can work with you and not against you. Your brand is the big picture of what somebody remembers of your company. It’s the messaging, imagery, and the lasting impression that you leave on your clients. The branding is what speaks to clients or consumers and why they would choose you over somebody else.

Your Branding is Not just Your Logo

A logo is a piece of your brand, but it is not your whole brand.  Don’t get me wrong while a logo is a small piece of the puzzle it’s still important to your brand. It’s important because your logo should be that lasting impression. Think of a sticker or a stamp on your hand when you went to a carnival. You’d remember that design for days or weeks! That is what your logo should be. A lot of people feel that when you connect yourself with your logo it’s your brand. Your brand should reflect you. It should be components of who you are, your beliefs, and values. Don’t get wrapped up in keeping it sleek and simplistic. You need to consider many things when designing your logo. It should represent what your brand is and can tell people how you

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